Home Staging 101

Posted by Erika Rogers on Tuesday, May 8, 2018 at 10:07 AM By Erika Rogers / May 8, 2018 Comment

Home Staging 101 Home staging is a crucial part of the selling process. Buyers expect homes to be staged and most staged homes sell faster and for more money than non-staged homes. So let me give you the basics of Staging 101.

Why Stage?

81% of Agents Say it’s to Easily Visualize the Property

46% Say Buyers are More Willing to Walk Through Staged Home They Found Online

45% Say it Positively Impacts Value of the Home

28% of Buyers are More Willing to Overlook Staged Home’s Faults

The 7 Most Important Rooms to Stage in Order

Living Room
Kitchen
Master Bedroom
Dining Room
Bathroom
Childrens’ Bedroom
Guest Bedroom

How Much More Will Buyers Pay?

32% of buyers will pay 1-5% more

16% of buyers will pay 6-10% more

3% of buyers will pay 11-15% more

1% of buyers will pay 16-20% more

62% of seller’s agents will offer home staging services to the sellers. So Ask!

49% of buyer’s agents say staging affects most buyers’ views of homes

How to Stage

Declutter – remove 80% of items in a room then slowly add one or two pieces back
Pack up all the items you’re going to move anyway
Donate, sell or throw away unused items
Use the rule of 3; arrange knick-knacks in groups of three
Keep nearly everything off counters and tables except for a bowl in the kitchen or flowers on the table
Make beds soft, fluffy and gender neutral
Set the scene; dishes on the table set for dinner, glasses and a book on a nightstand, spa-like items in the bathroom, laptop or paper and pen in an office
Keep it neutral, non-gender specific, clean, and no collections or memorabilia
Keep it cleaned and staged
Don’t make any mess that can’t be cleaned up in 30 minutes or less